Most e-commerce founders think growth problems come from marketing, logistics, or product development. But often, what quietly slows them down is poor financial visibility. When you cannot clearly see how your money flows through the business, your decisions are based...
Forecasts are often carefully built, but still hard to use. You might know what you sold last year, what stock is arriving, or what ROAS you need. But when cash is tight and decisions are daily, you need more clarity. This guide is for e-commerce founders who want a...
Running a growing ecommerce brand is exciting but often chaotic. As orders multiply and new sales channels open up, the financial side of the business can become difficult to manage. From tracking cash flow to handling VAT and forecasting revenue, many founders find...
Most e-commerce founders assume their biggest environmental impact is the packaging. It’s not. For most online retailers, the real emissions sit in supplier activity, shipping methods, returns, and even your cloud software. That’s why carbon accounting matters: not...
Running an e-commerce brand is demanding. Between juggling Amazon fees, Shopify orders, ad campaigns, and supplier payments, it’s easy to lose sight of whether the business is truly profitable. Many founders admit they only find out if they made or lost money when the...
